A new standard in sustainable packaging

npk design

Bottle Lift

The Bottle Lift sets a new standard in sustainable packaging, ideal for beer brands aiming to boost sustainability and convenience. It securely holds bottles in lightweight, space-saving six-packs, cutting over 90% of material usage. At the same time, it supports the circular economy with easy return and deposit systems. The Bottle Lift offers a functional, eco-friendly solution that simplifies logistics, reduces environmental impact, and enhances customer convenience—a true game-changer for sustainable packaging.

Bottle Lift by npk design

Carrying, stacking and opening

The initial idea to share your beer anytime, anywhere, inspired us to develop a bottle carrier that also serves as an opener. This evolved into a compact six-pack solution designed to close the loop and makes it easy to return the bottles.
Unlike one-way paper cartons that lose functionality when wet, The Bottle Lift withstands all conditions, remains durable and adds value as a reusable multi-way packaging.
Minimizing material usage reduces the ecological footprint, lowers production costs, and maximizes logistical efficiency by allowing more six-packs to be stacked on a pallet. The integrated stackability provides a unique and stable in-store presentation and branding opportunities.
Bottle Lift by npk design
Bottle Lift by npk design
Bottle Lift by npk design
Bottle Lift by npk design

The first impression counts

To ensure a strong first impression for launching the Bottle Lift, our team created a visual identity, including animations, photography, video, a website and an exhibition stand.

Bottle Lift by npk design
Bottle Lift by npk design
Bottle Lift by npk design

More information

More information about this project? Curious about what npk design can do for you?
Please feel free to contact Janwillem Bouwknegt

Janwillem-Bouwknegt

More projects