A new standard in sustainable packaging

npk design

Bottle Lift

The Bottle Lift sets a new standard in sustainable packaging, ideal for beer brands aiming to boost sustainability and convenience. It securely holds bottles in lightweight, space-saving sixpacks, cutting over 90% of material usage. At the same time, it supports the circular economy with easy return and deposit systems. The Bottle Lift offers a functional, eco-friendly solution that simplifies logistics, reduces environmental impact, and enhances customer convenience—a true game-changer for sustainable packaging.

Carrying, stacking and opening

The original idea of being able to share your beer anywhere, anytime inspired us to develop a bottle carrier that that also serves as an opener. This evolved into a compact, reusable multi-way sixpack solution that makes it easy to return the bottles.
Unlike one-way paper cartons that lose functionality when wet, the Bottle Lift withstands all conditions, remains durable and adds value as a reusable multi-way packaging.
Minimising material use reduces the carbon footprint, lowers production costs and maximizes the logistic efficiency by allowing more sixpacks to be stacked on a pallet. In addition, the integrated stackability provides a unique and stable in-store presentation and branding capabilities.

The first impression counts

To ensure a strong first impression for launching the Bottle Lift, our team created a visual identity, including animations, photography, video, a website and an exhibition stand.

More information

More information about this project? Curious about what npk design can do for you?
Please feel free to contact Janwillem Bouwknegt

Janwillem-Bouwknegt

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